You get to a coworking for the first time, the space is beautiful, the internet is like a shot and they have many activities in which to network, but you don't know what happens, you don't feel comfortable, you don't give up working. Have you seen yourself in this situation? Don't worry, you're not a weirdo, nor is coworking to blame, it's just not for you.
As if they were people, coworking have their own personality. For this reason, you can find spaces as different as those who run it, creating authentic niches. There are currently small coworkings focused on a more local audience, others in which the vast majority of users are digital nomads , or even many aimed at professionals in a specific sector, such as fashion, advertising, cooking, etc. . In fact, one of the great trends in this industry for the next few years is the niche coworkings.
So if I enter the target audience of the space, will I be right? No, not only depends on this, other factors also influence such as: the age of the coworkers, the cultural level, the way of working (more hours, less hours, many breaks), or even the meaning of coworking for them. You can find coworkings in which the maximum is networking between team members through events every week to get to know each other better, others in which training in new technologies is the main course and others in which due to the great User rotation is not created community and be more individualistic.
Choosing a coworking or another can depend on your professional success, because if you can be sure of something, if you surround yourself with the right coworkers you will have access to many opportunities. However, if you decide to prioritize other factors over finding a community that fits you, you will inevitably blend in with the environment and not get your full potential. I give you the example of a personal experience: A few months ago I went to a coworking that by its description seemed perfect for me. It only took me a few hours there to realize that it was not for me. The coworkers worked in silence, nobody talked to anyone, there were no breaks for coffee or in my case tea, they also had no planned community activities, however they had many formations focused on entrepreneurship. It was a good coworking, but it was not for me, his silence made me feel uncomfortable and I was looking forward to the hours to finish my work and leave. I was referring to the latter before when I said that not only will it not benefit you but it can even harm you in your day to day work, in my case this site led me to perform my tasks in a hurry to return home, making some mistakes typical of a job done quickly and running.
Surround yourself with people who contribute to you, encourage you to improve your work and help you enjoy your work. This is what coworking is all about! Here are some tips that I have been able to extract after much failure and success.
Common mistakes when choosing coworking
- Choose a coworking by chance or by proximity.
- Do not ask all the questions you have to the center staff or the coworkers themselves.
- Do not take advantage of the test day to get to know the center and the work atmosphere better.
- Believe that coworking is just a workplace and that coworkers do not affect your work.
- Choose space thinking about the cheapest rate. Remember that you will spend there many days a week, investing a little more can bring you great rewards.
Surround yourself with the right people and success is assured!
